Grandma Mary Interviews Andy Crestodina at #CMWorld

Grandma Mary Interviews Andy CrestodinaI was fortunate enough to catch up with Andy Crestodina of Orbit Media and this guy is a Google Analytics Ninja!

He gave a bunch of great tips on things you want to pay attention to in your Google Analytics – you have to watch to get all the good nuggets!

As he said, you want to focus on:

  • Acquisitions
  • Behavior
  • Conversions

Google analytics One tip he mentioned that I loved was to go back into your older highly trafficked posts and add links to some of your newer content so that people can discover some of that good content too.  Genius!

If you want to know more about setting up Google Goals you can take

Make sure you connect with Andy over at Orbit Media.

Related post:  How to Become a Social Media ROI Rockstar

Grandma Mary

Grandma Mary is a slightly cranky Social Media Edutainer, helping small businesses leverage the power of social media. Learning social media is wayyy more fun with Grandma Mary.

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