Facebook ads are great for getting new email subscribers to a list. But you have to offer them something valuable and continue to deliver value. Sue Larkey, a long-time client and autism spectrum expert and educator has done just that. Find out how we got 3000 new subscribers from Facebook ads in a new market […]
As an author it can be challenging to promote your book. You want to reach a new audience and there can be many avenues to promote your book. Facebook ads are a natural venue but it’s hard to get the return on your investment with a lower cost product like a book. In this post, […]
Every week I see people wondering if Facebook Ads are worth it. They ask if they can really get a return on Facebook Ads. Maybe they’ve tried Facebook ads before (once) and they didn’t work. This article is all about EXACTLY how you can get a return on Facebook ads and why Facebook ads are […]
Facebook has been shutting down more Ad accounts lately and they typically do it without warning. In this article, I share what to do when your Facebook Ad account gets shut down and how to prevent it from happening to you! #1 Try to find out why it was shut down in the first place […]
Do you want to save a little time while running your Facebook Ad campaigns? Who couldn’t use more time in their life? In this article I share 5 time-saving tips to running Facebook Ads. Setting up and monitoring Facebook Ads can be very time consuming. But when you have a system in place, you can […]
Guest post from Pamela Wilson “Color” may feel foreign to you — like a language you don’t speak. If you’ve never learned how color influences us as humans, you’re right — it’s a language you don’t speak! Fortunately, anyone can learn the basics of using color. That’s a good thing, because color is super powerful: […]
Would you like to make your Facebook Ad targeting more effective? This article shows you how to create 7 Facebook custom audiences to reach your perfect audience. Custom Audiences (or just Audiences in the Ads Manager menu) are a big part of what makes Facebook ads so awesome. Custom Audiences give you the ability to […]
Before I even get started on this list of my favorite business tools, let’s talk about this whole “soup to nuts” thing. I’ve heard this phrase throughout my life, and I know that it means “from start to finish,” but what’s the origin? Wikipedia to the rescue: The phrase comes from describing a full-course meal, […]
Trying to keep up with Facebook Advertising changes in 2019? The struggle is real. Facebook does keep adapting to their growing ads platform popularity and as advertisers, we have to adapt and change our strategy. Here’s a snapshot of some of the recent changes and what I see coming in the future. Facebook Ad Image […]
