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Top 10 Blog Posts On Facebook Marketing And Facebook Ads
How to Determine your Facebook Ads Budget
Are you wondering how to set your Facebook Ads budget? Determining the budget for your Facebook ad campaigns is one of the top questions I get from clients. Unfortunately, this is an impossible question to answer in a one-size-fits-all way because it's going to depend on a lot of factors, including...
Grief, Gratitude, and Business
2021 was supposed to be SO much better. But the first 7 months were terrible. At least for me personally. I thought we’d be coming out of the pandemic, we were hopefully more self-aware of our issues as a country, and we would hopefully get to gather again. Instead: My dad had bladder cancer surgery on...
The Facebook Ads Pixel: What Marketers Need to Know
Are you confused about how to implement the Facebook Ads Pixel? Wondering what the Facebook pixel actually does for you and how to use it in an ad? In this article you will learn how to install the pixel, two methods for tracking your conversions with the pixel, and how to view the cost per conversion...
How to Deal with Imposter Syndrome
Have you ever been worried that you're not doing a good enough job, or that you shouldn't even TRY to teach something, or provide a service when you don't know everything about that subject? Yep, I get it. And I want you to know that it happens to everyone! Even me. When I started working and...
A Roadmap to Uncommon Success with John Lee Dumas
Guest post from Kate Erickson at EOFire Success looks different, sounds different, and feels different for everyone. But there’s one universal truth when it comes to success: it includes freedom. Trouble is, finding your version of success can be tough. Roadblocks, deadends, detours - these are all a...
How to Use Facebook Business Manager for Agencies
Want to run Facebook or Instagram ads for clients? Wondering about the safest way to access a client’s ad account? In this post, I'll explain how to use Facebook Business Manager to run Facebook ads for clients, safely, and securely. I'll cover how to connect your Business Manager account to your...
How to Create Facebook Video Ads Easily with Boosted
Would you like to create Facebook video ads easily? Videos are a powerful way to catch someone's eye in the News Feed but creating video can feel overwhelming. Luckily there are some easy tools that you can use. In this video I review the video tool Boosted by Lightricks. Getting Started...
12 Tools for Facebook Video Ads
Have you been looking for some new tools for Facebook Video ads that will make your life easier? I don't know about you, but I'm no video whiz and I don't want to spend hours figuring out the software and still come away with a weird looking video that I can't use. Facebook video ads can work...
Facebook Ads and Apple iOS 14 Changes: How to Prepare
Facebook Ads and Apple iOS 14 changes are coming in early 2021. You and your clients might be wondering what's going on with the Apple iOS update notification that is showing up at the top of most Ads Managers right now. You may have seen this notification. Starting in early 2021 Apple will be showing...