Everyone says you have to do Social Media – well Grandma Mary has a different message – Just Don’t Do It! It’s the Anti-Nike. Only participate in Social Media if you enjoy it. Don’t do what you don’t like. Don’t like Twitter? Don’t Do It! Do something else like Facebook. Maybe you’re too shy for YouTube – that’s ok – get involved in forums or something you like.
If you are doing Social Media just because people are telling you that you need to, you aren’t going to have fun. It’s going to be a chore. Only do Social Media if you like it and you will consistently participate in it. And you don’t have to eat your broccoli either.