Last night I went to see Gary Vaynerchuk on his last stop of his Crush It Book tour. For those of you who haven’t heard of Gary Vaynerchuk, or Gary Vee as he’s known, he has used Social Media to catapult Wine Library TV, his video blog about wine, into one of the hottest blogs in the internet with over 80,000 views a day.

So what did Grandma think? He was fantastic. He had great insight into what is happening right now with Social Media. I had him answer the question “If you could sum up all of your Social Media advice into one word, what would that word be?” Find out the answer in the video below.

He also spent some time talking about why his book is subtitled “Why Now is the Time to Cash In on Your Passion” and focusing on why the word Now is so important in that subtitle.  He feels that we are living in the biggest cultural shift in media in our lifetime and equates it to the development of the printing press.

He also felt that Mobile technology is going to be huge next year and he is working on getting everything he is doing right now into mobile. So go out and invest in mobile technology!

Actually his message was very clear. Find something you are passionate about and live it. Anyone can do it with hard work, hustle and quality. It was very inspirational and I encourage anyone with a dream to go out and read Crush It!