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Top 10 Blog Posts On Facebook Marketing And Facebook Ads
5 Ways Businesses are Using Facebook Live Video to Increase Reach
Frustrated with your Facebook Reach lately? Facebook Live is one way to get better reach and many businesses are starting to use it more. In this article, I'll share some examples of how businesses are using it and give some tips to help you get started. #1 Share a Quick Tip Sharing a quick tip is one...
Facebook Advertising: The Difference Between Website Clicks and Website Conversion Ads
One of the questions that I get asked often when people are starting a Facebook ad is which Objective they should choose, Website Clicks or Website Conversions. The language on the Facebook objectives area has changed a little - you have to choose either "Send people to your website", aka Website...
Facebook Ads: Typical Results
Are you wondering if you are getting good cost per click on your Facebook Ad Campaigns? What are the typical results that you should be expecting? Maybe you've heard people talk about getting Page Likes for 2 cents each or new Leads for 10 cents a piece on Facebook. I'm here to bring you back to...
New Facebook Ads Text Rule: A Case Study
Facebook lifted the 20% maximum text Facebook Ads Text Rule and there was much rejoicing. But what does that really mean for marketers? Should your images be filled with text now? Facebook still gives you a warning that your ad may have "less reach" due to having too much text when you are creating...
How to Maximize Facebook Groups for Business
Are you considering using a Facebook Group for your business presence on Facebook? Maybe you are starting a new Group for a product or service you have or maybe you want to create a Group to connect like-minded business people around your niche. Facebook Groups are getting more popular since they are...
My 2nd Triathlon – Where Fear Shows Up
So I did my 2nd triathlon. Which is kind of shocking since my first triathlon was so horrible that I had to blog about it. But I couldn't let the story end there. I signed up for my 2nd one after my friend Sandra sent me an e-mail. Peer pressure in Boulder is weird. Come on, do a triathlon -...
Facebook Groups: 5 Unwritten Rules
Are you participating in more Facebook Groups these days? Facebook groups are a great way to connect with your audience and talk about common interests but there are a few unwritten rules that need to be spelled out. As Facebook changes their algorithm, it's harder to reach your audience with your...
How to Determine if Your Facebook Reach is Decreasing
Have you heard about Facebook's most recent algorithm change and wonder what to do about it? Are you trying to leverage Facebook for your business but are wondering if organic reach even exists anymore? On June 29th Facebook announced their latest change to the news feed and said they would be...
How to Give Your Facebook Page a Custom Username
Are you seeing a "Create Page @username" on your Facebook cover photo and you aren't sure what that means? Would you like to create a custom URL for your Page so that it can be easily found? If you have not yet set up a custom username for your Facebook Page, you may be seeing some new text under your...