How GDPR Affects Facebook Advertising

Are you a website owner and wondering how GDPR affects Facebook advertising?  How does GDPR affect the Facebook pixel, custom audiences, and lookalike audiences? In this post, I will dive deeper into what marketers should be doing to comply with GDPR and the EU Regulations. First, Consult Your Lawyer I’m not a lawyer and this […]

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My Story and My Why

14 years ago I was laid off from my job. I was an engineer and I will never forget that meeting where they told us that our whole department was being eliminated. It was a total surprised and I felt like I had been punched in the gut.   It was definitely scary but I […]

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Marketers: Should You Delete Facebook?

With all the news coming out about Facebook scandals, should you, as a marketer, delete Facebook? Short answer:  Absolutely Not. While there may be individuals who are fed up with Facebook and who are deleting their personal profiles, as a marketer, Facebook is still the place to be with over 2 billion people there. So […]

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