How do you know your social media marketing efforts are working? And what does “working” mean to you? The problem with calculating the return on investment of social media is that it’s a money-based equation. Some of the value of the work you are doing is...
Are you getting the most out of your social media efforts? You are posting, engaging, and connecting but maybe you still aren’t sure if social media is “worth it” for your business. You aren’t alone. Measuring the return on your...
Growing your following on social media can be challenging. Of course you can spend money on ads to grow your following but there are lots of things you can do to grow your following organically. We had a great discussion around this in our...
Being on social media all day can be a bit….well…..distracting. Ya think?? But not only that, there can be other challenges that come up when you are looking at everyone’s fabulous lives, being pulled in 15 different directions by clients, and...
Do you know exactly how social media is impacting your business? Are you spending your time in the right places online? Many people think that social media is hard to measure. But the truth is, it’s one of the easiest forms of marketing to measure but you have to...
Wondering how you should be using hashtags for your business? Would you like to increase your reach on social media? Hashtags are a great FREE way to increase your reach. But many people aren’t using them as much as they could be. First of all, what is a...
