How to Set Up Website Retargeting in Facebook

Would you like to target your Facebook Ads to people who have already visited your website? This tactic can be EXTREMELY powerful to reach an audience that is already familiar with you. This is typically known as Website Retargeting and uses a Facebook feature called Website Custom Audiences.  If you’ve ever noticed those ads that […]

How to Use Facebook Graph Search and Audience Insights to Find Your Perfect Customer

Would you like to find your perfect customer on Facebook?  Graph Search can help you find target words to use in your Facebook Ads, help you find groups that your Fans or competitor’s Fans are active in, and help you find new Pages that your Fans Like so that you can be active on those […]

2 Ways to Search for Posts on Facebook

Are you searching for a particular post on Facebook? There are a couple of ways to search for Facebook Posts without having to go too far into the weeds.    #1 Use Graph Search If you remember a phrase of the post or what the post was about, you can use the Graph Search function […]

How to Use Facebook Power Editor: A Complete Guide

Would you like more precise control of your Facebook ads? Want access to advanced Facebook features not available in the Facebook Ads Manager? Power Editor offers advanced features that can help you reach your perfect audience with the right message. In this article I’ll outline some of the benefits of using Power Editor and how […]

Hot Tip: How to Force a Facebook Tag in an Update

Tagging someone on Facebook can be difficult sometimes. It doesn’t always work and it’s frustrating when you want to tag another Page and can’t. There is a way to force a Facebook Tag that is a little unusual and it takes a couple minutes of your time. First of all, you may not know that Facebook has […]

How to Use Facebook Groups to Grow Your Business

Do you want to connect to targeted groups of people? Would you like to be more visible on Facebook? Facebook groups give you an opportunity to network with your industry peers as well as potential customers. In this article you’ll discover how to find the right groups to join, and how best to use them for […]