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Top 10 Blog Posts On Facebook Marketing And Facebook Ads

How to Target the Fans of Another Facebook Page in an Ad

How to Target the Fans of Another Facebook Page in an Ad

Do you know of a Facebook Page that has the perfect fit of Fans for what you are offering?  If you are running Facebook Ads, you can target Fans of another Facebook Page with your ads so that you get better results with your ads. When you target the Fans of a Page, that means is they would see your ad...

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10-Day Beginner Facebook Ad Test Plan

10-Day Beginner Facebook Ad Test Plan

Do you want to get started with Facebook Ads but don't know how?  Are you looking for an easy way to get better results with your ads? In this article I'll show you how to run a simple 10-day Facebook ads test. One of the biggest ways you can get great results with your Facebook ads is by doing some...

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How to Determine your Facebook Ads Budget

How to Determine your Facebook Ads Budget

Are you wondering how to set your Facebook Ads budget? Determining the budget for your Facebook ad campaigns is one of the top questions I get from clients. Unfortunately, this is an impossible question to answer in a one-size-fits-all way because it's going to depend on a lot of factors, including...

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Grief, Gratitude, and Business

Grief, Gratitude, and Business

2021 was supposed to be SO much better. But the first 7 months were terrible. At least for me personally. I thought we’d be coming out of the pandemic, we were hopefully more self-aware of our issues as a country, and we would hopefully get to gather again. Instead: My dad had bladder cancer surgery on...

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The Facebook Ads Pixel:  What Marketers Need to Know

The Facebook Ads Pixel: What Marketers Need to Know

Are you confused about how to implement the Facebook Ads Pixel?  Wondering what the Facebook pixel actually does for you and how to use it in an ad? In this article you will learn how to install the pixel, two methods for tracking your conversions with the pixel, and how to view the cost per conversion...

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How to Deal with Imposter Syndrome

How to Deal with Imposter Syndrome

Have you ever been worried that you're not doing a good enough job, or that you shouldn't even TRY to teach something, or provide a service when you don't know everything about that subject? Yep, I get it.   And I want you to know that it happens to everyone! Even me. When I started working and...

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A Roadmap to Uncommon Success with John Lee Dumas

A Roadmap to Uncommon Success with John Lee Dumas

Guest post from Kate Erickson at EOFire Success looks different, sounds different, and feels different for everyone. But there’s one universal truth when it comes to success: it includes freedom. Trouble is, finding your version of success can be tough. Roadblocks, deadends, detours - these are all a...

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How to Use Facebook Business Manager for Agencies

How to Use Facebook Business Manager for Agencies

Want to run Facebook or Instagram ads for clients? Wondering about the safest way to access a client’s ad account? In this post, I'll explain how to use Facebook Business Manager to run Facebook ads for clients, safely, and securely. I'll cover how to connect your Business Manager account to your...

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How to Create Facebook Video Ads Easily with Boosted

How to Create Facebook Video Ads Easily with Boosted

Would you like to create Facebook video ads easily? Videos are a powerful way to catch someone's eye in the News Feed but creating video can feel overwhelming. Luckily there are some easy tools that you can use. In this video I review the video tool Boosted by Lightricks.     Getting Started...

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