by Andrea Vahl | Nov 28, 2016 | Facebook advertising
Facebook Ads can be confusing. There are so many different options when you go beyond just Boosting Posts – which I really recommend to optimize your ads correctly. Not only are they confusing when you first start with the Facebook Ads Manager, they are...
by Andrea Vahl | Sep 29, 2016 | Facebook advertising
One of the questions that I get asked often when people are starting a Facebook ad is which Objective they should choose, Website Clicks or Website Conversions. The language on the Facebook objectives area has changed a little – you have to choose either...
by Andrea Vahl | Sep 22, 2016 | Facebook advertising
Are you wondering if you are getting good cost per click on your Facebook Ad Campaigns? What are the typical results that you should be expecting? Maybe you’ve heard people talk about getting Page Likes for 2 cents each or new Leads for 10 cents a piece on...
by Andrea Vahl | Sep 15, 2016 | Facebook advertising
Facebook lifted the 20% maximum text Facebook Ads Text Rule and there was much rejoicing. But what does that really mean for marketers? Should your images be filled with text now? Facebook still gives you a warning that your ad may have “less reach” due...
by Andrea Vahl | May 24, 2016 | Facebook advertising
Are you running Facebook Ad Campaigns? Are you targeting your ads to your ideal client? Facebook ads offer some powerful targeting techniques but you can also miss your mark and waste a lot of money. In our recent #SocialMediaLIVE broadcast, Phyllis Khare and I go...
by Andrea Vahl | May 17, 2016 | Facebook advertising
Are you just starting with Facebook Ads? Not sure where to begin or how to set up an effective Facebook Ad? Facebook ads can be a little daunting since there are so many types of ads to choose from and so many variables. And you don’t want to waste your money!...
