by Andrea Vahl | Jun 22, 2018 | facebook, Facebook advertising
How long should you run your Facebook Ad? This is one of the top questions I get and here are a few guidelines for when you are first starting your ad campaign and in running ongoing ad campaigns. **In a hurry? Get a pdf of this article below. How Long to Run A...
by Andrea Vahl | Jun 8, 2018 | facebook
Have you seen a Facebook Page with a huge number of fans even though they are a small business and you wonder how that happened? Or maybe you are doing an audit on a Page and are digging into their fanbase a little deeper. You want to know if they have fake fans on...
by Andrea Vahl | Jun 1, 2018 | Facebook advertising
Are you wondering how to design images for Facebook Ads that really work? In this article I’ll dive into how you can create noticeable images that gets more conversions (or clicks, or whatever your goal). Tip #1 – Start with the right size In general the...
by Andrea Vahl | May 24, 2018 | facebook
Are you a website owner and wondering how GDPR affects Facebook advertising? How does GDPR affect the Facebook pixel, custom audiences, and lookalike audiences? In this post, I will dive deeper into what marketers should be doing to comply with GDPR and the EU...
by Andrea Vahl | May 14, 2018 | Pep Talk
14 years ago I was laid off from my job. I was an engineer and I will never forget that meeting where they told us that our whole department was being eliminated. It was a total surprised and I felt like I had been punched in the gut. It was definitely scary...