Comparing the cost of social media management tools has become harder than airline prices. They all have such different features, configurations, and add-ons that it’s almost impossible to see which one is right for you. Luckily, Ian Anderson Gray has come up...
Frustrated with your Facebook Reach lately? Facebook Live is one way to get better reach and many businesses are starting to use it more. In this article, I’ll share some examples of how businesses are using it and give some tips to help you get started. #1...
One of the questions that I get asked often when people are starting a Facebook ad is which Objective they should choose, Website Clicks or Website Conversions. The language on the Facebook objectives area has changed a little – you have to choose either...
Are you wondering if you are getting good cost per click on your Facebook Ad Campaigns? What are the typical results that you should be expecting? Maybe you’ve heard people talk about getting Page Likes for 2 cents each or new Leads for 10 cents a piece on...
Facebook lifted the 20% maximum text Facebook Ads Text Rule and there was much rejoicing. But what does that really mean for marketers? Should your images be filled with text now? Facebook still gives you a warning that your ad may have “less reach” due...
