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Top 10 Blog Posts On Facebook Marketing And Facebook Ads
5 Tips to Take Your Social Media Business from Part Time to Full Time
Do you want to take your Social Media Business Part time to Full Time? You may have started your business on the side but now you want to scale and it might feel a little daunting. Well never fear, in the words of my friend Phyllis Khare, "It's totally doable." I was doing social media management...
Facebook Ads: Choosing the Right Placement
Are you setting up Facebook ads and confused about the Placement options? Choosing the right Facebook Ads Placement is critical to how your ads will perform. Facebook placements are "hidden" from your immediate view AND Facebook also gives you bad advice in suggesting which placements are going to...
How to Spy on Your Competitor’s Facebook Ads
Would you like to know what Facebook ads your competitors are running? Facebook now gives you the ability to spy on your competitor's Facebook ads or ANY Facebook ads that a Page is running for that matter. In this article, I'll show you how to see the ads, what you can and can't see, and what the...
How Long Should You Run Your Facebook Ad?
How long should you run your Facebook Ad? This is one of the top questions I get and here are a few guidelines for when you are first starting your ad campaign and in running ongoing ad campaigns. **In a hurry? Get a pdf of this article below. How Long to Run A Facebook Ad in the Testing Phase In...
How to Spot Fake Fans on a Facebook Page
Have you seen a Facebook Page with a huge number of fans even though they are a small business and you wonder how that happened? Or maybe you are doing an audit on a Page and are digging into their fanbase a little deeper. You want to know if they have fake fans on the Facebook Page. There can be a...
How to Design Images for Facebook Ads that Get More Conversions
Are you wondering how to design images for Facebook Ads that really work? In this article I'll dive into how you can create noticeable images that gets more conversions (or clicks, or whatever your goal). Tip #1 - Start with the right size In general the best size for most single image types of...
How GDPR Affects Facebook Advertising
Are you a website owner and wondering how GDPR affects Facebook advertising? How does GDPR affect the Facebook pixel, custom audiences, and lookalike audiences? In this post, I will dive deeper into what marketers should be doing to comply with GDPR and the EU Regulations. First, Consult Your Lawyer...
My Story and My Why
14 years ago I was laid off from my job. I was an engineer and I will never forget that meeting where they told us that our whole department was being eliminated. It was a total surprised and I felt like I had been punched in the gut. It was definitely scary but I knew I didn't want to go back...
Facebook Ad Troubleshooting: Low Facebook Ad Reach
Are you running Facebook ads and aren't sure why your ad is getting little to no reach? Banging your head against the wall trying to figure out why you have low Facebook Ad Reach is frustrating. You aren't alone. Sometimes the problem is just a matter of adjusting a setting. Other times there can be...