by Andrea Vahl | Nov 19, 2014 | facebook, Facebook advertising
Have you tried Facebook ads only to have your ad rejected because of the image? Or has your ad not converted in the way you had hoped? Typically the image you choose can be the culprit. The good news is that you don’t have to be a graphic designer to create...
by Andrea Vahl | Oct 16, 2014 | facebook insights
Do you feel like you are drowning in data when you download your Facebook Insights and you don’t know how to make sense of all the numbers? Spreadsheets can be overwhelming and it’s hard to know where to start. I’m going to give you a step-by-step...
by Andrea Vahl | Oct 14, 2014 | facebook insights
Are you looking at the right data on Facebook? Many marketers are only looking at some of their Facebook Insights (or worse, not looking at them at all) and are frustrated with the reach they are getting. But if you look at the right numbers you may see a different...
by Andrea Vahl | Sep 30, 2014 | facebook, facebook insights
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? For a recent post I did for Social Media Examiner, we did some testing, and dug into our Facebook metrics. What we...
by Andrea Vahl | Sep 17, 2014 | Social Media
Are you starting your own consulting business and wondering how to price your services? The topic of setting your rates, pricing a project, and figuring out retainer fees is one that comes up most often in Social Media Manager School. So we created a whole series of...
