Want to make your Facebook marketing more mobile? Curious about what you can and can’t do from your phone with Facebook apps? Facebook has a variety of mobile apps, from pages, to groups, to ads, that keep you connected while marketing on the go. In this article...
Are your competitors getting massive reach and engagement on Facebook? Would you like to learn the secret of their Facebook success? While we’d never advocate copying your competitor’s posts exactly, it’s helpful to monitor and study the posts of your competition. You...
Do you feel like you are drowning in data when you download your Facebook Insights and you don’t know how to make sense of all the numbers? Spreadsheets can be overwhelming and it’s hard to know where to start. I’m going to give you a step-by-step...
Are you looking at the right data on Facebook? Many marketers are only looking at some of their Facebook Insights (or worse, not looking at them at all) and are frustrated with the reach they are getting. But if you look at the right numbers you may see a different...
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? For a recent post I did for Social Media Examiner, we did some testing, and dug into our Facebook metrics. What we...
Are you wondering what type of Facebook post works best? Are you struggling with getting engagement or reach on your Facebook posts? You may have heard that you need to post more photos or more questions or more photos with questions… But what really works best for...