by Andrea Vahl | Sep 5, 2019 | Facebook advertising
One of the biggest mistakes I see when people run Facebook Ads for clients is they aren’t running the ads on separate Ad accounts or on the client’s account. There are 3 big reasons to make sure you run the ads on separate accounts. 3 Reasons Why You Must...
by Andrea Vahl | Aug 29, 2019 | Facebook advertising
There have been recent changes to Facebook Ads for Real Estate or Housing ads, Employment, or Credit businesses (i.e. mortages, credit cards, etc). If you are based in or intend to target audiences in the US for these businesses then the targeting options changed for...
by Andrea Vahl | Aug 15, 2019 | Facebook advertising, Pixel
People sometimes as me “How many Facebook Pixels can you have?” or even “How many Facebook Ad Pixels do you need?” The short answer is that you can create up to 100 Facebook Pixels in your Business Manager. But that’s often a mistake. You...
by Andrea Vahl | Jul 30, 2019 | Facebook advertising
One of the big questions I hear from businesses who want to advertise on Facebook or Instagram is “How much do Facebook Ads cost?” That is a challenging question that depends on so many factors: 1. How the ad is optimized – traffic, conversion,...
by Andrea Vahl | Jul 19, 2019 | Facebook advertising
A lot of people are reporting that their Facebook Ad account has been hacked. This means that either fake charges are being run up on your account or your account is completely taken over. In some cases the hackers may just use your credit card on a different...
by Andrea Vahl | Jun 13, 2019 | Facebook advertising
You may be tempted to edit your Facebook Ads if they aren’t performing the way you want. Or you might be thinking you are just going to tweak them a bit to see if they do a little better. Don’t do it! Here are 3 reasons why you should never edit...