by Andrea Vahl | Nov 1, 2018 | facebook, Facebook advertising
You may be looking to outsource your Facebook Ads to an expert but it can be hard to choose a good fit for your business. This article shows you what to ask when hiring a Facebook Ads Manager. Unfortunately, I’ve heard a lot of negative things about people...
by Andrea Vahl | Sep 5, 2018 | facebook, Facebook advertising
Do Facebook Ads work better for B2B or B2C? As with many questions about Facebook advertising, the answer is: it depends. Many people think of Facebook as better for B2C – Business to Consumer. But that isn’t necessarily the case. Many B2B niches have...
by Andrea Vahl | Jun 22, 2018 | facebook, Facebook advertising
How long should you run your Facebook Ad? This is one of the top questions I get and here are a few guidelines for when you are first starting your ad campaign and in running ongoing ad campaigns. **In a hurry? Get a pdf of this article below. How Long to Run A...
by Andrea Vahl | Jun 8, 2018 | facebook
Have you seen a Facebook Page with a huge number of fans even though they are a small business and you wonder how that happened? Or maybe you are doing an audit on a Page and are digging into their fanbase a little deeper. You want to know if they have fake fans on...
by Andrea Vahl | May 24, 2018 | facebook
Are you a website owner and wondering how GDPR affects Facebook advertising? How does GDPR affect the Facebook pixel, custom audiences, and lookalike audiences? In this post, I will dive deeper into what marketers should be doing to comply with GDPR and the EU...
by Andrea Vahl | Apr 6, 2018 | facebook
With all the news coming out about Facebook scandals, should you, as a marketer, delete Facebook? Short answer: Absolutely Not. While there may be individuals who are fed up with Facebook and who are deleting their personal profiles, as a marketer, Facebook is still...
